top of page
xenith sponsored studio
My junior year I participated in a sponsored studio with Xenith, a local Detroit sports equpiment brand. We were tasked with designing equipment for their brand for sports new to the Xenith product family.
xenith sponsored studio
My junior year I participated in a sponsored studio with Xenith, a local Detroit sports equpiment brand. We were tasked with designing equipment for their brand for sports new to the Xenith product family.
contact
Color/Graphic Changes to Existing Products
Waffle Bowl Maker - 2025 Colorway
A mandate was made to incorporate modern styling in tandem with a warm silver casting to current products. Warm silver provided a sense of modern taste and safe cooking, as ceramic coatings were more popular with the burgeoning need to avoid PFAS coatings.
I also chose a more modern styling approach for material finishes and redesigned the product’s logo.
Nomad Slow Cookers - 2023 Colorways
I had the chance to select unique colorways for the Nomad Traveling Slow Cooker, both 6 and 8 quart units. I chose to abandon the original “beer cooler” colorway that was chosen in favor of trending colors, including the current trending color in kitchen appliances, sage green.
2017 Nomad - 6qt
2023 Nomad - 6qt
2017 Nomad - 8qt
2023 Nomad - 8qt
The colors were chosen based on what could attract a younger consumer base while avoiding alienation of either gender. The colors could be neither inherently feminine or masculine. Sage green and sky blue were both acceptable choices for these parameters.
Green Bay Packers / Presto Collaboration 2024
It was an incredible opportunity to select the color and material finish for 4 existing Presto appliances in collaboration with the Green Bay Packers. Our goal was to make tool-neutral changes to the finish of each product that embraced the colors of Wisconsin’s premier sports team.
As each product is produced with different restrictions, the opportunities for color implementation varied by product. Some offered opportunities to change the color of all plastic parts, whereas others included non-stick finishes, texture limitations, and inconvenient part breaks that determined how much or how little implementation of the team’s colors could be possible.
Thank you
bottom of page